Fundraising Promise


The Fundraising Promise is a key part of the Fundraising Standards Board (FRSB) scheme. It outlines how their members will behave when doing their fundraising and ensures fundraising is legal, honest, open, transparent and accountable.

Here is our Fundraising Promise:

We are committed to high standards

  • We do all we can to ensure that fundraisers, volunteers and fundraising contractors working with us to raise funds, comply with the Code and with this Promise
  • We comply with the law including those that apply to data protection, health and safety and the environment

We are honest and open

  • We tell the truth and do not exaggerate
  • We do what we say we are going to do
  • We answer all reasonable questions about our fundraising activities and costs

We are clear

  • We are clear about who we are, what we do and how your gift is used
  • Where we have a promotional agreement with a commercial company, we make clear how much of the purchase price we receive
  • We give a clear explanation of how you can make a gift and amend a regular commitment

We are respectful

  • We respect the rights, dignities and privacy of our supporters and beneficiaries
  • We will not put undue pressure on you to make a gift and if you do not want to give or wish to cease giving, we will respect your decision
  • If you tell us that you don’t want us to contact you in a particular way we will not do so

We are fair and reasonable

  • We take care not to use any images or words that cause unjustifiable distress or offence
  • We take care not to cause unreasonable nuisance or disruption

We are accountable

  • If you are unhappy with anything we’ve done whilst fundraising, you can contact us to make a complaint.
  • We have a complaints procedure, a copy of which is available on the website or available on request.

Our Supporter Care Charter

Read our Complaints and feedback policy 2014

Where your money goes

Hover over a segment for details

NCRI AMRC