Raise £1,000 or more and we’ll say thank you in the Financial Times

Every company that raises or donates £1,000 or more this September during Childhood Cancer Awareness Month will be recognised in a full-page thank you advertisement in the Financial Times in October 2026.

The more your company raises, the greater the recognition:

Your name. Your logo. The Financial Times. October 2026.

In addition, every company that reaches £5,000 or more will receive a co-branded video to share with stakeholders and staff showcasing your support for the research that is finding childhood cancer treatments that fit.

The treatment that doesn’t fit

For every other part of childhood, we get the fit right. We give children food in the right portions. We build schools around their needs. We size their clothes, their shoes, their bicycle seats around the fact that children are not small grown-ups.

Cancer treatment is the one place we have failed to do this.

In 2026, children with cancer are still being treated with drugs designed for adult bodies. Many of those drugs were developed in the 1980s, before many of their patients were born. A child’s body, still growing and developing in ways fundamentally different from an adult’s, receives treatment designed for someone twice their size and at a completely different stage of life.

The consequences are not abstract. They are lived, every day, by the children who survive.

More than half of all childhood cancer survivors will spend the rest of their lives managing serious health problems as a direct result of their treatment and not their disease. Stunted growth. Cognitive damage. Early menopause. Infertility. Organ damage.

Only 2% of cancer research budgets go to child-specific treatments.

Children with Cancer UK is funding the research that changes this, treatments that are less toxic, more targeted and built for a child’s biology. Not scaled-down adult drugs. Something better. Something that fits.

Your company’s support this September helps make that research possible.

Doing something unusually big? We can help you tell that story.

If your organisation is planning something particularly ambitious – a long-distance relay, a record-breaking BIG Clothes moment, a company-wide event then we’d love to help you get the regional media coverage it deserves.

A great local news story helps your company, amplifies the campaign and puts more eyes on the issue of children’s cancer treatment.

To discuss media support for your event, contact us at: [email protected]

Tell us what you’re planning and we’ll help you with a regional press release, key messages and spokespeople where needed.

Order your free fundraising kit

Sign up below and we’ll send your company’s Big Clothes Day or Tour De Branch fundraising kit straight to you with everything you need to organise your event, engage your teams and make the most of September.

Your kit includes:

• Big Clothes Day company fundraising guide
• Tour De Branch planning and fundraising guide
• Printable A3/A4 posters for your office, reception and communal areas
• Digital assets for internal comms, email and your company’s social media channels
• Fundraising page set-up guide
• Key messages and facts about childhood cancer research for your internal communications